Calling Back Does It

• 48% of salespeople make 1 call and quit.
• 25% of salespeople make 2 calls and quit.
• 15% of salespeople make 3 calls and quit.
• 88% of salespeople quit after, 1, 2, or 3 calls.
• 12% of salespeople keep on calling.

The 12% who keep on calling do 80% of the business. Yet it was discovered that 60% of the merchandise was purchased at the fifth call or after!

Moral - Even the most difficult prospect can be sold if called on regularly. Now I ask you - which approach will you follow?